The Policy of Premium Quality
Our aim is to anchor the concrete and obvious advantages our brands offer in the minds and hearts of our customers. So considered – Dr. Grandel itself is an offer to form a successful alliance.
At Dr. Grandel, premium brand management is a passion. Our positioning is clearly strategic and in accordance with our corporate strategies, which are indeed based on sustainability.
We know, that meaning- and forceful brand management is the only way to ensure highest quality and to avoid levelling. The quintessence of the complete Corporate Branding process at Dr. Grandel are the following six columns: